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Archive for October 22nd, 2012

MyBackPackTags™ Announces Engagement of Invurgency to Manage Production Logistics

Monday, October 22nd, 2012

Duquesa Marketing

Press Release

For Immediate Release

Contact: Geoff Ficke


MyBackPackTags™ Announces Engagement of Invurgency to Manage Production Logistics

Engineering Firm to Co-ordinate Manufacture and Design of Award Winning Student Communication System for Spring-2013 Launch

Cincinnati, OH  Kristi Vredeveld and Camille Gartner, Co-Creators and Founders of MyBackPackTags, LLC announced today that their juvenile product design firm is contracting Invurgency, LLC to manage the development and manufacturing supply chain for the Spring-2013 launch of their newest line.

“We wanted to engage a firm with direct toy and juvenile product experience and a history of success in this space”, said Ms. Vredeveld. “Fortunately, our Managing Consultants, Duquesa Marketing, introduced us to Invurgency and we quickly realized that we had found a great option to handle manufacture of our line”.

Ms. Gartner added, “The Principals of Cincinnati based Invurgency came out of the toy and juvenile product world and had enjoyed years of senior level management experience with Kenner Toy when it was based in Cincinnati. Their range of contacts and vendors is unparalleled”.

MyBackPackTags will announce later this year the pre-sell and product launch dates and activities to support the introduction of their award winning line of school communications and safety products. The Brand will be supported with a full sales promotion and marketing program.