For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

Cry Baby to Launch Novel Semi-Permanent Mascara Application Utilizing Certified, Trained Beauticians in Fine Day Spas and Salons

Florence, KY Geoff Ficke, President of international consumer products consulting firm Duquesa Marketing, announced today that his firm has been retained by Cry Baby to manage the final product development, branding, sales and marketing of Cry Baby’s proprietary semi-permanent mascara application salon service.

“Cry Baby’s founder, Jennifer Green, introduced us to her elegantly simple, affordable, creative methodology for enhancing eyelashes”, said Mr. Ficke. “We were immediately excited by the opportunity for salon clients to enjoy a spectacular new service, while salons and spas are offered a tremendous new source of income generation”.

“I interviewed a number of consultants and marketing experts but none seemed like the right fit for Cry Baby”, said Jennifer Green. “When I spoke to Geoff and Nancy Ficke on the phone, and then met with them, I was certain my search for marketing guidance was over. They have added so much experience, insight and creativity to our campaign”.

“Jennifer Green has perfected a terrific semi-permanent mascara application that beautifully enhances the eye”, said Nancy Ficke, General Manager of Duquesa Marketing. “Importantly, she has created a safe, quick, affordable system that breaks new ground and enables salons and spas to offer a fresh, exclusive new service to discriminating clients”.

International award winning Duquesa Marketing specializes in branding, product development, customized marketing strategies and sales of consumer products. The Company has 40 years of experience in the United States and international retail marketplaces.

For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

Duquesa Marketing to Manage International Rollout for Exciting New Professional Salon Service Offering Semi-Permanent Mascara Process

Phoenix, AZ Jennifer Green, President and creator of beauty salon service provider Cry Baby, today announced that her Company has engaged the services of international consulting firm Duquesa Marketing to manage the final product development and market launch of her firm’s proprietary semi-permanent mascara application process.

“We had developed the chemistry and process that make Cry Baby such a spectacular salon service”, said Ms. Green. “However, we wanted a strong, experienced team to insure a quick, successful penetration of the international salon market. After much research, we met Nancy and Geoff Ficke and Duquesa Marketing and we knew we had found the right team to partner with”.

“We have worked in the beauty space for almost 40 years”, said Geoff Ficke, President of Florence, KY based Duquesa Marketing. “It is so rare to find a product or service that is truly fresh, novel and needed. When we met Jennifer Green and she demonstrated Cry Baby, and we saw the effect her semi-permanent mascara left on clients eyelashes we were immediately excited about the immense commercial opportunity she had to offer the professional salon industry”.

Cry Baby is a proprietary system that enables trained salon technicians to easily, quickly, safely and inexpensively enhance client’s eyelashes with semi-permanent mascara. The brand will be launched for professional salons and spas in the United States in the summer of 2010.

For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

Florence, KY Geoff Ficke, President of international consumer products consulting firm Duquesa Marketing, announced today that his firm has been retained by Cry Baby to manage the final product development, branding, sales and marketing of Cry Baby’s proprietary semi-permanent mascara product and professional salon service. This amazing new makeup innovation fills a unique niche in the salon industry.

“Cry Baby’s founder, Jennifer Green, introduced us to her elegantly simple, affordable, creative methodology for enhancing eyelashes”, said Mr. Ficke. “We were immediately excited by the opportunity for salon clients to enjoy a spectacular new service, while salons and spas are offered a tremendous new source of income generation”.

“I interviewed a number of consultants and marketing experts but none seemed like the right fit for Cry Baby”, said Jennifer Green. “When I spoke to Geoff and Nancy Ficke on the phone, and then met with them, I was certain my search for marketing guidance was over. They have added so much experience, insight and creativity to our campaign”.

“Jennifer Green has perfected a unique and one of a kind semi-permanent mascara application that beautifully enhances the eye”, said Nancy Ficke, General Manager of Duquesa Marketing. “Importantly, she has created a safe, quick, affordable system that breaks new ground and enables salons and spas to offer a fresh, exclusive new service to discriminating clients”.

International award winning Duquesa Marketing specializes in branding, product development, customized marketing strategies and sales of consumer products. The Company has 40 years of experience in the United States and international retail marketplaces.